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Della Design Co.

Start with one small thing.Or hand us all of it.

One logo or the whole website. Either way you are working with the two of us, not an account manager.

Tell us what you needSee how it works

Buy what you need.Own what we make.Leave whenever you like.

One price for the job, agreed up front, and whatever we make is yours the day it is finished. If you would rather we stayed on hand after that, it is a separate thing and you can stop it any month. Nothing here is built to be hard to leave.

You see it before you buy it.

Most web designers ask you to pay for a promise. We think that’s backwards, so on a website we do the work up front. Smaller jobs we quote before we start, plainly, with no surprises at the end.

Illustrative. Your redesign is built from your real services, reviews, and brand.

  1. Show us what you have

    Send your current website, or just your business name. That’s all we need to get started. No meetings, no discovery workshops, no homework.

  2. We build your redesign first

    Not a sketch, not a PDF proposal. A real, working version of your new website, built with your actual services, your reviews, your phone number. You get a link.

  3. Look it over on your phone

    Click around. Show your spouse. If it isn’t obviously better than what you have, walk away. It costs you nothing.

  4. Pay once. It’s yours.

    One flat project price, agreed before you commit. We launch it, hand over the keys, and you own every piece of it outright. If you want us around after that, it is your call to make and never a condition of the job.

Three trades. Three completely different jobs.

A roofing customer is panicking. An electrical customer is deciding whether you’ll turn up. Someone writing a will is doing something they’ve put off for years. These are three illustrative examples, built at the standard yours would get.

Northbell Roofing concept homepage: an aerial photograph of a damaged shingle roof behind the headline “Hail hit last night. We can be there today.”Concept
Northbell RoofingRoofing, Denton CountyStorm damage is urgent and high-ticket. The phone number outranks everything else on the page, and the whole thing is built to be used one-handed in a front yard.See the full page
Halcourt Electric concept homepage: a light, technical layout with the headline “A licensed electrician who shows up when he said” beside a photograph of a service panel.Concept
Halcourt ElectricElectrical, Grayson CountyDifferent job entirely, because nobody is panicking. Here the work is proving you turn up when you said you would, so the licence, the callout time and the written price lead.See the full page
Aster and Vane concept homepage: a quiet serif layout in forest green on warm paper, headlined “Putting your affairs in order, before anyone has to guess.”Concept
Aster & VaneEstate planning, Fort WorthLoud converts worse in regulated professions, and Texas advertising rules limit what a firm may claim. So: quieter, slower, people before services, and deliberately no testimonials.See the full page

Concept work. These are invented businesses at invented addresses, built to show the standard rather than to claim a client. Yours would be built from your actual services, your reviews, and your own brand.

Every one of these started with something the owner said.

Concept work again — invented businesses, invented names. What’s real is the method. Somebody says “less tech-startup, more the lawyer you call at 7am,” and that one sentence decides the colour, the type, and everything that comes after it.

A pinboard of concept branding for Hartley & Son Plumbing Co.: a serif wordmark beside a teal and copper monogram made from two pipe fittings, a navy and brass colour study, a photograph of an old boiler room captioned “quality before quantity”, a business card, an enamel “J. Hartley, Master Plumber” badge and a box-truck livery mockup.Concept

“We are about reliability, not speed — show the family name.”

Hartley & Son Plumbing, est. 1986

A pinboard of concept branding for Brightline Electric Co.: a charcoal wordmark with a lightning bolt replacing the letter I, beside an amber circular mark, laid among a coil of copper wire, an analogue multimeter, a branded tape measure, a hard-hat sticker, a black foil business card and a van livery mockup.Concept

“Show the spark without shouting — these guys show up fast.”

Brightline Electrical contractor

A pinboard of concept branding for Caldwell & Hale, Attorneys at Law: a forest-green and oxblood C&H monogram in a ruled square, a letterpress envelope, a brushed brass suite placard, a steel partner nameplate, a leather legal pad and a torn page from an old legal directory.Concept

“Less tech-startup, more the lawyer you call at 7am.”

Caldwell & Hale Attorneys at law

A pinboard of concept branding for Greenmark Lawn Co.: a forest-green wordmark beside a mark of two mown contours, a labelled palette of forest green, meadow cream, bark brown, ochre and charcoal, a truck tailgate decal, a seed packet, a lawn-sign stake mockup, work gloves and a ball of twine.Concept

“This is a three-generation name now.”

Greenmark Lawn care

Concept work. Invented businesses at invented addresses, built to show the standard rather than to claim a client. A wordmark and a set of cards is a perfectly good first job with us. So is the whole website.

Small on purpose.

We’re neighbours in Irving. That’s how the studio started, and it’s why it has stayed small. When you work with Della Design Co. you talk to the people doing the work. No account managers, no ticket queues, no waiting a week for someone to change a phone number.

Our mark is a triangle, the sign for change. It is also the shape of what we make: the difference between what you have now and what your work deserves.

Irving, Texas. Working with businesses across the state

Lauren Ashwin, co-founder of Della Design Co.
Lauren AshwinFounder
Jordan Burrus, co-founder of Della Design Co.
Jordan BurrusFounder

Every website ships complete.

Your reputation already sent them. The website only has to avoid losing them on the way. So nothing it needs to do that is sold to you separately.

Built for phones first
Most of your customers will find you on a phone. Your site is designed there first, then scaled up.
Calls and inquiries, one tap away
Click-to-call, a contact form that actually gets answered, and your service area on a real map.
Your reviews, front and center
The five-star reputation you’ve earned on Google and the BBB, put to work on your own site.
Online booking where it fits
If your business runs on appointments, we wire in scheduling so customers book while they’re ready.
Accessible to every customer
Real accessibility work: readable contrast, keyboard navigation, screen-reader structure. Done properly, not with a plugin.
Found by local search
The structured markup Google reads to show your hours, service area, and reviews in local results.
Fast, secure hosting
Modern hosting that loads in a blink on a job-site cell connection, with HTTPS as standard.
Yours, outright
The domain, the design, the code. All of it transfers to you. No subscriptions holding your site hostage.

Not every job is a website.

Plenty of what we do is smaller than that, and none of it is a basic held back from the build. Start wherever it is actually costing you something.

Your listings, corrected and matched
The old address and the wrong phone number, still sitting on Yelp and a dozen directories nobody has looked at in years.

From $400

A page for every town you serve
Built from the jobs you have actually done there, not the same page with the name swapped.

From $600

A year of posts, written in your voice
Your photos, your reviews, your words. Dated, finished, and handed over as a file you keep.

From $500

See everything we build

Let’s take a look.

Tell us about your business and what needs doing. If it’s a website, we build the redesign first and you decide after. Anything smaller, we quote it plainly before we start.

Prefer plain email?
[email protected]

No newsletter, no automated follow-ups. This goes straight to the two of us.